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The 10th Anniversary Run is the most cost-effective run in years, with packages ranging from $1,399 to $2,399.
Build Your Own
Orders open 2/15/25 at 12:00pm PST
Stages
Three stages offer set specs at their respective price point.
Stage 1
Starting at $1,399
Available Online
Stage 1 features standard specs such as a Swamp Ash body, Solid Color, and Raw Tone finish, though most options are customizable with free or upgraded features.
Jet Black Finish
Tropic Finish
2025 Neck Heel Without Access Jack
Free Options
- Body Wood - Swamp Ash
- Finish - Select Solid Colors
- Top Coat - Raw Tone
- Logo - Black or White Logo
- Neck Wood - Maple
- Fingerboard Wood - Ebony or Royal Ebony
- Fingerboard Radius - 14" Radius, 10" Radius, or 20" Radius
- Frets - Regular Nickel
- Inlay Shape - Staggered Offset Dots or No Top Inlays (Side Dots Only)
- Inlay Material - Black, Blue, Green, Pink, Red, or White Acrylic
- Headstock Shape - Pointed Straight Inline or Reverse Pointed Straight Inline
- Headstock Overlay - Swamp Ash or No Wood Overlay
- Headstock Finish - Painted To Match or Non-Painted
- Truss Rod Cover - Black Acrylic or Truss Rod Cover Delete
- Pickup Configuration - Humbucker - Humbucker
- Neck Pickups - Lithium, Empyrean, or Beryllium Neck Pickup
- Bridge Pickups - Lithium, Illusionist, Thorium or Beryllium Bridge Pickup
- Pickup Color - Black, Cream, KRG, or White
- Pickup Pole Pieces - Chrome or Black
- Strings - Elixir 1046E or Elixir 942E
Paid Upgrade Options
- Scale Length - Multiscale, 26.5" Scale Length, or 27" Scale Length
- Bridge - Hipshot/Kiesel Tremolo, Floyd Rose Tremolo, or Evertune
- Body Wood - 1-Piece Swamp Ash
- Finish - Select Metallic Finishes
- Fingerboard Wood - Roasted Maple
- Frets - Nickel Jumbo, Stainless Medium-Jumbo, or Stainless Jumbo
- Neck Profile - Thinner Profile or Thicker Profile
- Neck Wood - Roasted Maple
- Logo - Drop Shadow Logo White On Black or Drop Shadow Logo Black On White
- Neck Pickup - Delete Neck Pickup
- Active Pickups - Fishman Modern Fluence
- Jack - Add Rear Access Jack
- Controls - Delete Tone Control And Move Volume To Tone Position
Stage 2
Starting at $1,899
Available Online
Stage 2 expands upon the set offerings of Stage 1 to allow more options, including body and neck woods. These guitars come standard in Satin, with the option to upgrade to Gloss.
Pink Finish and Gold Hardware
Translucent Aqua Burst Finish w/ White Burst Edges
Free Options
- Body Wood - Alder or Swamp Ash
- Finish - Select Solid Colors
- Top Coat - Clear Satin
- Bevel - Beveled Body Edges or No Top or Bottom Beveled Body Edges
- Logo - Drop Shadow Logo Silver, Drop Shadow Logo Gold, or Drop Shadow Logo Kiesel Racing Green
- Neck Wood - Roasted Maple or Walnut
- Fingerboard Wood - Roasted Maple, Richlite Diamond Black, or Richlite Maple Valley
- Fingerboard Radius - 14" Radius, 10" Radius, or 20" Radius
- Frets - Stainless Medium-Jumbo or Stainless Jumbo
- Inlay Shape - Staggered Offset Dots or Staggered Offset Rings
- Inlay Material - Black, Blue, Green, Pink, Red, or White Acrylic
- Headstock Shape - Pointed Straight Inline, Reverse Pointed Straight Inline, Inline GT, or Reverse Inline GT
- Headstock Overlay - Swamp Ash or No Wood Overlay
- Headstock Finish - Painted To Match or Non-Painted
- Truss Rod Cover - Black Acrylic, White Acrylic, White Pearloid, Ebony, or Truss Rod Cover Delete
- Pickup Configuration - Humbucker - Humbucker
- Neck Pickups - Lithium, Empyrean, or Beryllium Neck Pickup
- Bridge Pickups - Lithium, Illusionist, Thorium or Beryllium Bridge Pickup
- Pickup Color - Black, Cream, KRG, White
- Pickup Pole Pieces - Chrome or Black
Paid Upgrade Options
- Scale Length - Multiscale, 26.5" Scale Length, or 27" Scale Length
- Body Wood - 1-Piece Swamp Ash
- Finish - Color Shift Burst - Black, Color Shift Burst - White, Translucent Aqua Burst, Translucent Orange Burst, Translucent Lagoon Burst, or Imperial Stain
- Burst Edges - Translucent Black Burst, Black Burst, or White Burst
- Wood Treatment - Antique Ash Treatment
- Fingerboard Wood - Roasted Birdseye Maple
- Fingerboard Radius - 12" to 16" Compound Fingerboard Radius
- Neck Profile - Thinner Profile or Thicker Profile
- Pickup Configuration - Humbucker - Single - Humbucker or Humbucker - Single - Single
- Active Pickups - Fishman Modern Fluence
- Neck Pickup - Delete Neck Pickup
- Pickup Cover - Chrome, Black, or Gold
- Pickup Color - Painted Pickups Bobbins
- Pickup Pole Pieces - Gold Pole Pieces
- Hardware Color - Gold
- Jack - Add Rear Access Jack
- Controls - Delete Tone Control or Delete Tone Control And Move Volume To Tone Position
Stage 3
Starting at $2,399
Available Online
Explore your creativity with Stage 3! Select a Solid Color, Crackle, or Splatter finish, or upgrade to a Sparkle or Multi-Color Crackle Fade. These guitars come standard in Gloss.
Tropic Crackle Finish
Red Sparkle Finish
3 Color Splatter Finish
Free Options
- Body Wood - Alder, Swamp Ash, or Mahogany
- Finish - Select Solid Colors
- Crackle Finish - Black Crackle
- Splatter Finish - Smooth or Textured Splatter Finish
- Top Coat - Clear Gloss or Clear Satin
- Bevel - Beveled Body Edges or No Top or Bottom Beveled Body Edges
- Logo - Drop Shadow Logo Silver, Drop Shadow Logo Gold, Drop Shadow Logo Kiesel Racing Green, Drop Shadow Logo Black on Gold, Drop Shadow Logo Black On Silver
- Neck Wood - Roasted Maple or Walnut
- Fingerboard Wood - Roasted Maple, Richlite Diamond Black, Richlite Maple Valley, Flamed Maple, or Birdseye Maple
- Fingerboard Radius - 14" Radius, 10" Radius, or 20" Radius
- Frets - Stainless Medium-Jumbo or Stainless Jumbo
- Inlay Shape - Staggered Offset Dots, Staggered Offset Rings, 12th Fret Logo w/ Staggered Offset Dots, or No Top Inlays (Side Dots Only)
- Inlay Material - Black, Blue, Green, Pink, Red, White Acrylic, Abalone, or Mother of Pearl
- Headstock Shape - Pointed Straight Inline, Reverse Pointed Straight Inline, Inline GT, or Reverse Inline GT
- Headstock Overlay - No Wood Overlay
- Headstock Finish - Painted To Match or Non-Painted
- Pickup Configuration - Humbucker - Humbucker
- Neck Pickups - Lithium, Empyrean, or Beryllium Neck Pickup
- Bridge Pickups - Lithium, Illusionist, Thorium or Beryllium Bridge Pickup
- Pickup Color - Black, Cream, KRG, White
- Pickup Pole Pieces - Chrome, Black, or Gold
- Backplate - Black, Ebony, or Purpleheart
- Jack - Add Rear Access Jack
Paid Upgrade Options
- Scale Length - Multiscale, 26.5" Scale Length, or 27" Scale Length
- Finish - Sparkle Finishes, Select Metallic Finishes, Unicorn Crackle, or Multi-Color Crackle Fade Finish
- Burst Edges - Translucent Black Burst, Black Burst, or White Burst
- Fingerboard Wood - Roasted Birdseye Maple, Roasted Flamed Maple, or Palemoon Ebony
- Kiesel Treated Fingerboard - Aqua, Baked, Black, Blue, Green, Pink, Purple, Red
- Fingerboard Radius - 12" to 16" Compound Fingerboard Radius
- Neck Wood - 3-Piece Maple Neck w/ 1 Walnut Stripe, 3-Piece Walnut Neck w/ 1 Maple Stripe, or 3-Piece Walnut Neck w/ 1 Purpleheart Stripe
- Neck Profile - Thinner Profile or Thicker Profile
- Headstock Shape - Pointed Angled or Reverse Pointed Angled Headstock
- Pickup Configuration - Humbucker - Single - Humbucker or Humbucker - Single - Single
- Neck Pickup - Delete Neck Pickup
- Pickup Cover - Chrome, Black, or Gold
- Pickup Color - Painted Pickups Bobbins
- Wooden Pickup Bobbins - Standard or Stained
- Hardware Color - Gold
- Controls - Delete Tone Control or Delete Tone Control And Move Volume To Tone Position
- Backplate - Roasted Flamed Maple Backplate
Build Your Own
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